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Sunday, 4 December 2011

Intel Very Happy About Windows 8′s Current Direction


Windows 8 is certainly changing the way Windows works with its new interface, Metro, and its ability to support ARM processors.
It is no secret that the ARM processor giant, Qualcomm, is very excited about the future of Windows thanks to its support of ARM and its move into the tablet market.
Qualcomm hopes to use Windows 8 to move into new markets creating robust Windows 8 laptops and even desktops that use ARM technology versus the current standard of x86.
With Qualcomm’s big push with Windows 8, you might think that Intel would be feeling the pressure from the move. So how does Intel feel about the changes that Windows 8 brings to the table? It seems that they are highly ecstatic about where Windows 8 is going.
According to Intel CEO Paul Otellini, “Windows 8 is one of the best things that’s ever happened to our company”. This seems like an interesting statement, and is it really how they feel or simply a PR move to make them seem unaffected?
Otellini has talked fairly extensively about what he calls “myths” surrounding Intel and Windows 8 .
These myths largely covered the idea that ARM will hurt Intel, that the PC is dying breed, and that the chip giant can’t compete in the mobile market due to x86 architecture just not being worthy due to issues like heat and power consumption.
A lot of these alleged issues that Intel is running to have a strong link to Windows 8. Here’s what Otellini said about Windows 8:
We are very excited about Windows 8. I think it’s one of the best things that’s ever happened to our Company. And it’s a very good operating system, not just for PCs, but we think also will allow tablets to really get a legitimacy into mainstream computing, particularly in enterprises that they don’t have today. A lot of the enterprise managers are worried about security, they’re worried about the difficulty affording their legacy applications over to an Android tablet or to an iPad.
What Microsoft is doing is making that seamless for them. And they have a new experience, which they call Metro, that’s the interface up there. But for Intel-based machines, there is also one button that basically takes you back to your classic Windows experience and that’s a software button essentially.

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